Value proposition design : how to create products and services customers want. get started with... - Osterwalder, Alexander; Pigneur, Yves; Bernarda, Greg; Smith, Alan; Papadakos, Trish (Hoboken : John Wiley & Sons, 2014)
Dizin : 282-290 sayfa
Keywords: Müşteri hizmetleri -- Yönetim; Customer services -- Management; Üretim yönetimi -- Kalite kontrol; Production management -- Quality control; Stratejik planlama; Strategic planning