APA (7th ed.) Citation

Hooley, G. J., Piercy, N. F., & Nicoulaud, B. (2012). Marketing Strategy & Competitive Positioning. Pearson Financial Times/Prentice Hall.

Chicago Style (17th ed.) Citation

Hooley, Graham J., Nigel F. Piercy, and Brigitte Nicoulaud. Marketing Strategy & Competitive Positioning. Harlow, England ;: Pearson Financial Times/Prentice Hall, 2012.

MLA (9th ed.) Citation

Hooley, Graham J., et al. Marketing Strategy & Competitive Positioning. Pearson Financial Times/Prentice Hall, 2012.