Wright, R. (2004). Business to business marketing: A step-by-step guide. Pearson Education.
Chicago Style (17th ed.) CitationWright, Ray. Business to Business Marketing: A Step-by-step Guide. Harlow: Pearson Education, 2004.
MLA (9th ed.) CitationWright, Ray. Business to Business Marketing: A Step-by-step Guide. Pearson Education, 2004.
Warning: These citations may not always be 100% accurate.