Ranchhod, A., & Gurău, C. (2007). Marketing strategies: A contemporary approach (2nd ed.). Financial Times Prentice Hall.
Chicago Style (17. basım) AtıfRanchhod, Ashok, ve Călin Gurău. Marketing Strategies: A Contemporary Approach. 2nd ed. Harlow: Financial Times Prentice Hall, 2007.
MLA (9th ed.) AtıfRanchhod, Ashok, ve Călin Gurău. Marketing Strategies: A Contemporary Approach. 2nd ed. Financial Times Prentice Hall, 2007.
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