Blythe, J., & Megicks, P. (2010). Marketing Planning: Strategy, Environment and Context. Prentice Hall.
Chicago Style (17. basım) AtıfBlythe, Jim, ve Phil Megicks. Marketing Planning: Strategy, Environment and Context. UK: Prentice Hall, 2010.
MLA (9th ed.) AtıfBlythe, Jim, ve Phil Megicks. Marketing Planning: Strategy, Environment and Context. Prentice Hall, 2010.
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