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Entering the Global Arena Emerging States, Soft Power Strategies and Sports Mega-Events /

Set against a backdrop of concerns about the potential break-up or radical change to the global world order, this volume sets out to investigate the use of sports mega-events by a number of emerging states. Sports mega-events, it is argued, can be understood as a key component in states' '...

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Bibliographic Details
Main Authors: Grix, Jonathan (Author), Brannagan, Paul Michael (Author), Lee, Donna (Author)
Corporate Author: SpringerLink (Online service)
Format: e-Book
Language:English
Published: Singapore : Springer Nature Singapore : 2019.
Imprint: Palgrave Pivot,
Edition:1st ed. 2019.
Series:Mega Event Planning,
Subjects:
Online Access:Full-text access
Table of Contents:
  • Chapter 1. Introduction
  • Chapter 2. Emerging States and the Shifting Balance of Global Power
  • Chapter 3. Sports Mega-Events and the Concept of Soft Power
  • Chapter 4. Brazil's Double Host Status
  • Chapter 5. Russia's Unique Soft Power Strategy
  • Chapter 6. China's Coming Out Party? The Beijing Olympics, 2008
  • Chapter 7. South Africa and the 2010 FIFA World Cup finals
  • Chapter 8. Qatar's Global Sports Strategy: Soft Power and the 2022 World Cup
  • Chapter 9. Conclusion.