The media of mass communication /

Detaylı Bibliyografya
Yazar: Vivian, John
Materyal Türü: Kitap
Dil:İngilizce
Baskı/Yayın Bilgisi: Boston : Allyn & Bacon, 2007.
Edisyon:8th ed.
Konular:
Mass media.
Kitle iletişim araçları.
İçindekiler:
  • Mass media literacy
  • Media technology
  • Media economics
  • Ink on paper
  • Sound media
  • Motion media
  • New media landscape
  • News
  • Entertainment
  • Public relations
  • Advertising
  • Mass audiences
  • Mass media effects
  • Media and democracy
  • Mass media globalization
  • Media law
  • Ethics.

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